{"id":1700,"date":"2019-11-05T10:00:48","date_gmt":"2019-11-05T02:00:48","guid":{"rendered":"https:\/\/www.mondoze.com\/blog\/?p=1700"},"modified":"2022-09-25T00:44:03","modified_gmt":"2022-09-24T16:44:03","slug":"what-to-include-on-5-core-website-pages","status":"publish","type":"post","link":"https:\/\/www.mondoze.com\/blog\/tip-sharing\/what-to-include-on-5-core-website-pages","title":{"rendered":"What to include on 5 core website pages?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1700\" class=\"elementor elementor-1700\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-14e7405a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"14e7405a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7fdeb026\" data-id=\"7fdeb026\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-45853cc6 elementor-widget elementor-widget-text-editor\" data-id=\"45853cc6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<p>Do you have a website in the works, but aren\u2019t sure where to start when it comes to the content? You\u2019re not alone. A lot of small business owners and entrepreneurs face this problem,\u00a0 after all, there aren\u2019t enough hours in the day to handle the tasks that are within your wheelhouse. Add web content development to your list of tasks, and you might find yourself staring at a blank screen, blinking cursor demanding words you can\u2019t seem to find.<\/p><p>With this helpful guide, we\u2019ll cover the basics you need for a five-page website, ensuring your fingers will be singing across the keys of your computer in no time.<\/p><h3><strong>5 pages to include for web content development<\/strong><\/h3><p>You don\u2019t need an English degree or years of experience as a freelance writer to tell your business\u2019s story in the website. Just include these five pages for web content development, and you\u2019ll be well on your way to a good website.<\/p><ul><li>Home<\/li><li>About us.<\/li><li>Products and services.<\/li><li>Testimonials<\/li><li>Contact us.<\/li><\/ul><p>Ready to start typing? Good. First, take a look at each of these pages in depth so you can learn what to include, and then be prepared to break out the next great American novel, I mean, website.<\/p><p><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-1703 size-large\" src=\"https:\/\/www.mondoze.com\/blog\/wp-content\/uploads\/2021\/03\/9.5-1024x1024.jpg\" alt=\"websites\" width=\"1024\" height=\"1024\" \/><\/p><ol><li><h3><strong> Home<\/strong><\/h3><\/li><\/ol><p>On your home page, you want to include the top things visitors need to know in order to decide to do business with you. Who are you? What do you do\/sell? Why should I trust you? How do I contact you?<\/p><p>Start by doing the following:<\/p><ul><li>Describe your business in one short sentence (tagline).<\/li><li>Describe your business and what\u2019s great about it in just a few sentences.<\/li><li>This information will come in handy as you start to lay out your home page.<\/li><\/ul><h4><strong>Calls-to-action<\/strong><\/h4><p>Once you\u2019ve got that jotted down, it\u2019s time to talk calls-to-action (CTAs). What is the one most important thing you want your visitors to do before they leave your site? Be clear, concise and tell them what you want them to do.<\/p><h4><strong>Primary contact information<\/strong><\/h4><p>Include one primary way for customers to contact your business on the home page; typically, this is your phone number. Your \u201cContact Us\u201d page can include all of the various ways to contact your business.<\/p><h4><strong>Products and services section<\/strong><\/h4><p>Include a short-bulleted list or a few photos of your products and services on the home page, and then add a link to the full product\/services page to view all.<\/p><h4><strong>Signup form<\/strong><\/h4><p>What information do you need to collect (i.e., email, name, phone, etc.)? The less information you require, the more signups you\u2019ll get. Very briefly describe why your visitors should sign up and include this information with your signup form.<\/p><h4><strong>Credibility<\/strong><\/h4><p>Include one customer quote or review on the home page and link to the testimonial pages for visitors to read them all.<\/p><ol start=\"2\"><li><h2><strong> About us<\/strong><\/h2><\/li><\/ol><p>The About us page is your chance to shine. You\u2019ll want to dig deep and tell your business\u2019s story, How did you start it and why? What do you do differently than other businesses? Get personal, get passionate. Consumers are interested in the face behind the business, and a lot of potential customers are willing to go out of their way to make purchases at a shop they connect with.<\/p><p>Consider incorporating features like:<\/p><ul><li>Photos of yourself or your staff.<\/li><li>A biography on your expertise.<\/li><li>Company or product awards.<\/li><li>Testimonials or specific quotes from your customers.<\/li><li>Remember, the goal is to connect with your customers. Be genuine and authentic.<\/li><\/ul><ol start=\"3\"><li><h3><strong> Products and services<\/strong><\/h3><\/li><\/ol><p>This webpage is relatively self-explanatory, list the general categories of products\/services you offer, and then describe them in more detail. Create a detailed list of all your offerings, and make sure you\u2019re highlighting how each product solves for a pain point or offers a solution to your prospective buyer. To further encourage consumers to purchase, consider incorporating the following (depending on your industry):<\/p><ul><li>Product images.<\/li><li>Pricing payment options.<\/li><li>Return policy, warranties or guarantees.<\/li><li>Shipping options and time frames.<\/li><\/ul><ol start=\"4\"><li><h3><strong> Testimonials<\/strong><\/h3><\/li><\/ol><p>Like your Products page, the Testimonials page is pretty straightforward. Increase visitor confidence and trust by adding recommendations, quotes and testimonials from your customers. Ask top customers to write a few sentences about your products and\/or services.<\/p><ol start=\"5\"><li><h3><strong> Contact us<\/strong><\/h3><\/li><\/ol><p>A well-designed, easy-to-find Contact page is a must. After all, it\u2019s basically your best salesperson. At any time, a visitor can navigate to your Contact page and find key information about your business, hours of operation, location, contact details, so it\u2019s important to make it shine.<\/p><p>When planning your contact page, you\u2019ll want to include the following:<\/p><ul><li>Phone number.<\/li><li>Hours of operation.<\/li><li>Physical address, direction, map.<\/li><li>Email (make sure it\u2019s a professional one that matches your domain).<\/li><\/ul><h3><strong>In conclusion<\/strong><\/h3><p>If you break down web content development into these five key pages, Home, About us, Products and services, Testimonials and Contact us, you can see that word smithing isn\u2019t all that scary. Just remember to keep your customers at the forefront of your mind, and you\u2019ll be well on your way to creating engaging content!<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Do you have a website in the works, but aren\u2019t sure where to start when it comes to the content? You\u2019re not alone. A lot of small business owners and entrepreneurs face this problem,\u00a0 after all, there aren\u2019t enough hours in the day to handle the tasks that are within your wheelhouse. Add web content &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.mondoze.com\/blog\/tip-sharing\/what-to-include-on-5-core-website-pages\"> <span class=\"screen-reader-text\">What to include on 5 core website pages?<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":1,"featured_media":13279,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":"","_wpscppro_custom_social_share_image":0},"categories":[30],"tags":[36],"_links":{"self":[{"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/posts\/1700"}],"collection":[{"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/comments?post=1700"}],"version-history":[{"count":8,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/posts\/1700\/revisions"}],"predecessor-version":[{"id":14051,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/posts\/1700\/revisions\/14051"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/media\/13279"}],"wp:attachment":[{"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/media?parent=1700"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/categories?post=1700"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/tags?post=1700"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}