{"id":1801,"date":"2020-03-03T10:00:15","date_gmt":"2020-03-03T02:00:15","guid":{"rendered":"https:\/\/www.mondoze.com\/blog\/?p=1801"},"modified":"2022-09-25T00:43:29","modified_gmt":"2022-09-24T16:43:29","slug":"a-guide-to-seo-basics-for-beginners","status":"publish","type":"post","link":"https:\/\/www.mondoze.com\/blog\/tip-sharing\/a-guide-to-seo-basics-for-beginners","title":{"rendered":"A Guide to SEO Basics for Beginners"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1801\" class=\"elementor elementor-1801\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-19ca7a1f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"19ca7a1f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f500766\" data-id=\"4f500766\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3955030b elementor-widget elementor-widget-text-editor\" data-id=\"3955030b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t<h2><strong>What does SEO mean?<\/strong><\/h2><p>SEO is an abbreviation that stands for Search Engine Optimization. SEO Basics is the practice of positively influencing your search engine result rankings, thereby increasing the quantity and quality of your website traffic. To put it simply, SEO gets your website in front of more people on search engines without needing to pay for ads.<\/p><p>Although search engine optimization sounds like you\u2019d be making changes to the search engines themselves, the enhancements you\u2019ll be making will be to your website, blog, or content.<\/p><h3><strong>What SEO tactics can I implement now?<\/strong><strong>\u00a0<\/strong><\/h3><p>Here are three ways you can vastly improve your SEO Basics.<\/p><ol><li><h4><strong>Write good content<\/strong><\/h4><\/li><\/ol><ul><li>Good content pays off when it comes to search engine results rankings.<\/li><\/ul><ol start=\"2\"><li><h4><strong>Keyword research<\/strong><\/h4><\/li><\/ol><ul><li>Why is keyword research important? If you know what your desired audience is searching for, you know what words and terms to include in your content, thereby giving yourself a boost in results ranking.<\/li><\/ul><ol start=\"3\"><li><h4><strong>On-page SEO<\/strong><\/h4><\/li><\/ol><ul><li>what are the optimizable components of your individual webpages?<\/li><li>Content, which we touched upon earlier.<\/li><li>Title Tag<\/li><\/ul><p><strong>\u00a0<\/strong><\/p><p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-1789 size-full\" src=\"https:\/\/www.mondoze.com\/blog\/wp-content\/uploads\/2021\/03\/25.5.png\" alt=\"SEO Basics\" width=\"780\" height=\"460\" \/><\/p><h3>\u00a0<\/h3><h3><strong>What should I avoid when getting started with SEO?<\/strong><\/h3><p>For every piece of good SEO advice out there, there are a few bad pieces floating around. No matter whose friend\u2019s cousin\u2019s uncle tells you it\u2019s a good idea, avoid the following practices.<\/p><ul><li><h4><strong>Keyword stuffing<\/strong><\/h4><\/li><\/ul><p>Search engines are constantly improving and refining their algorithms to make sure the most valuable content is surfaced first. You can\u2019t fool them by stuffing your content full of keywords and calling it a day.<\/p><ul><li><h4><strong>Duplicate content<\/strong><\/h4><\/li><\/ul><p>When the same piece of content appears on the internet in various places using different URLs, it\u2019s considered duplicate content. It may seem like having your content available in more places, with different URLs, is a good idea, more ways for people to find you, right? it isn\u2019t. Duplicate content confuses search engines. Which URL is the primary or correct one for the content? Should they split the results and show half the searchers one URL and the other half another? What page, or URL, ends up getting the credit for the traffic? Instead of dealing with all of that, chances are you\u2019ll suffer a loss of traffic because the search engine won\u2019t surface all of the duplicates.<\/p><ul><li><h4><strong>Writing for search engines instead of people<\/strong><\/h4><\/li><\/ul><p>Search engines are in the business of getting the correct and best information to the people who need it, or search for it. If you\u2019re writing choppy, keyword-stuffed sentences they\u2019ll be pretty painful for a human to read, so they won\u2019t. If you don\u2019t have people reading or interested in your content, there\u2019s no demand. No demand = poor search result rankings.<\/p><ul><li><h4><strong>Thin content<\/strong><\/h4><\/li><\/ul><p>You should never create content for the sake of creating content. Make sure it\u2019s quality content, relevant to your audience and at least 1000 words long, so search engines are more likely to surface it higher on SERPs.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>What does SEO mean? SEO is an abbreviation that stands for Search Engine Optimization. SEO Basics is the practice of positively influencing your search engine result rankings, thereby increasing the quantity and quality of your website traffic. To put it simply, SEO gets your website in front of more people on search engines without needing &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.mondoze.com\/blog\/tip-sharing\/a-guide-to-seo-basics-for-beginners\"> <span class=\"screen-reader-text\">A Guide to SEO Basics for Beginners<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":1,"featured_media":13317,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":"","_wpscppro_custom_social_share_image":0},"categories":[30],"tags":[36],"_links":{"self":[{"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/posts\/1801"}],"collection":[{"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/comments?post=1801"}],"version-history":[{"count":8,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/posts\/1801\/revisions"}],"predecessor-version":[{"id":14009,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/posts\/1801\/revisions\/14009"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/media\/13317"}],"wp:attachment":[{"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/media?parent=1801"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/categories?post=1801"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mondoze.com\/blog\/wp-json\/wp\/v2\/tags?post=1801"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}